iPlayer-BBC iPlayer Offline Playback: Making the Unmissable, Unmissable on iPhone!

From “Catch up on the last 7 days of BBC TV & Radio” to "Making the unmissable, unmissable", then all the way to “recommendations feature” and “social makeover”, the internet television, radio service and software application, iPlayer (BBC iPlayer), provides users some more astonishing service: offline/downloaded viewing this time.

The BBC has launched a new download feature which allows people to save programs from iPlayer on to their portable devices-cell phone, tablet for later viewing without the limitations of network/internet connection. This would be great for people who have no time for the shows or spend time somewhere there’s no Wi-Fi or spotty signal. Or bring it to your holiday travelling to have fun. As Daniel Danker, the BBC's general manager of on-demand programmes, put it: "This fundamentally changes one of the most annoying restrictions about viewing programmes. It means audiences are liberated from the constraints [of online-only viewing] and it fundamentally changes what it means to go on holiday."

Back to its earliest period, due to copyright reasons, iPlayer only allowed videos/programs available for a week time (with some exceptions). Then specific applications for mobile platforms launched in February 2011, mainly for iOS and Android devices.

Now, the BBC is about to release such an app for storing downloaded content from iPlayer for offline viewing-which makes it really means it-making unmissable, unmissable. The specifications is that: users can download the videos before its 7-day duration online, store it for 30 days, and you have to finish it in also 7 days once you start viewing.

Such feature in now available on iPhone, iPad, and iPod Touch for the moment, later this year will Android devices be available then.

Comments:some people announced that actually this download feature for mobile is not BBC's first time: about 3 or 4 years earlier some had downloaded from iPlayer with their mobiles such as Nokia 5800 or Nokia N95. Just the first time for iPhone? So what do you say?